AI Tag Archive

Burberry chatbot

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The care and feeding of your chatbot: Conversational interfaces demand a content strategy

Suddenly, we’re surrounded. From internet-enabled speakers to just-in-time text messages to AI-powered bots of all flavors, we have daily interactions through conversational user interactions. And as with any technology in its infancy, many of those interactions are flawed. How do you begin to create well-designed conversational interactions that take into account both the intent and context?

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Facebook M screens

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Friday 5 — 4.14.2017

Facebook’s AI assistant, M, is now rolling out in Messenger with features like sticker, polls, and payment. While some are underwhelmed, others see this start with a limited number of functions as a step to broader AI capabilities. Poor usability affects everyone, but it disadvantages older adults in particular. This excerpt from a new book offers guidelines …

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youfirst homepage

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Friday 5 — 3.24.2017

YouTube has released an AI-powered emotion engine that helps video creators, aka influencers, understand which elements are most and least effective. YouFirst shows the video to a segment of the creator’s audience, uses facial recognition to identify the “power moments” that resonate, and can even tell you which groups of people enjoyed different parts of the content. Anyone remember when building …

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play button animation

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Friday 5 — 3.3.2017

Having lived through 1990s website with visit counting tickertapes and dancing babies, and then the 2000s with endless moving carousels, I’m skeptical of movement for movement’s sake. But Nick Babich explains three valid use cases for animation in mobile user interface design. If your email open rates are flagging, consider using emojis. New research finds that …

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color palette

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Friday 5 — 2.3.2017

It’s hard to tease out what makes for a great use of color in interface design but like Potter Stewart, we know it when we see it. Explore these practical tips and tools for using color in UI design. Andrew Chen identifies the smart questions to ask to make sure you aren’t falling for the …

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Friday 5 — 1.13.2017

Even if you’re cooling on your virtuous New Year’s resolutions, keep the one about sending better email. Commit to designing and delivering content that will drive opens, clicks, and conversions. Is on-site search the red-headed stepchild of SEO? Claiming that 30% of visits include on-site search, this article makes the case for improved optimization, and outlines steps …

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wwf donation page

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Friday 5 — 1.6.2017

Paul Ford gave online donations to 33 charities, and you won’t believe what happened next. Actually, you would — he found a number of opportunities to improve the user experience in online giving. The headlines remind us that artificial intelligence is coming, and we’re all at risk of losing our jobs to the machines. Consider these four factors …

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2016 google searches

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Friday 5 — 12.16.2016

Google released its 2016 year in search, with a pretty nifty user experience. Pokémon Go was the top term globally, but you can explore by type of search as well as other facets like geography and volume. Handy eye candy as the search engine comes under fire for some terrible fake news results. This week …

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amazon echo

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Friday 5 — 10.14.2016

Amazon is taking another swing at streaming music, but this time with Alexa as its not-so-secret weapon. Will the hardware that’s insinuating itself into our home lives (and turning our tots into tyrants) make the difference? Alexa’s already done a good job making Siri seem dumb. No one ever sits you down to teach you how …

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google docs image search by color

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Friday 5 — 9.23.2016

As we perform more of our work collaboratively online — suddenly, nothing seems as antiquated as a corporate “shared drive” — there’s a lot of value in knowing the range of features available. These 18 Google docs tips, like the ability to search images by color, can help you keep up with recent improvements. Is a …

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