新年快乐 — or, Happy New Year! Tencent’s WeChat has greeted the year of the horse by allowing users to send lucky money via mobile. This smart marketing move is aimed to inspire transaction among WeChat’s nearly 300 million global active users, and perhaps lure new users drawn by the feature. In another nod to the increasingly visual …
More and more, it’s becoming apparent that digital publishing is its own thing, not an additional platform for established news companies. They can buy their way into it, but their historical advantages are often offset by legacy costs and bureaucracy. In digital media, technology is not a wingman, it is The Man.
What are the digital, social, and mobile norms today, and what’s on the horizon? A quick overview of current state and strategy: See more upcoming presentations on the Speaking page.
Want a clunky way to figure out when the next season of Sherlock starts? Check out Google search trends for Benedict Cumberbatch.