More and more, it’s becoming apparent that digital publishing is its own thing, not an additional platform for established news companies. They can buy their way into it, but their historical advantages are often offset by legacy costs and bureaucracy. In digital media, technology is not a wingman, it is The Man. … How something is made and published is often as important as what is made.

— David Carr, writing in the New York Times about the vital role of digital in the DNA for creating great media


• Digital in the DNA matters •

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