Friday 5 — 5.23.14


How does your LinkedIn profile rank? LinkedIn taps into inherent narcissism by exposing your percentile in profile views compared with that of your connections, or with others in your company. Disappointed in your results? LinkedIn suggests that you beef up your summary, add more skills, and join more groups. There’s a big opportunity for native mobile apps to take advantage of your...

Friday 5 — 5.9.2014


You likely don’t need a set of graphics and stark statistics to remind you how much work email has encroached on our personal lives. Also: thoughtful essay on how excessive corporate email promotes burnout rather than productivity. Email marketing is a staple of corporate and nonprofit outreach, but how do you get those overloaded recipients to open it? See these five tips for email subject...

Friday 5 — 2.21.2014


Facebook forked over $19 billion for WhatsApp, and the internet is full of articles explaining why. Among the most compelling is Buzzfeed’s take that WhatsApp posed a significant threat. WhatsApp is growing fast globally, consumes a great deal of young users’ smartphone time, and fills that critical “staying in touch” niche that Facebook would like to own. The visual...

Friday 5 — 10.25.2013


For a number of years instinct and analytics have been telling us that photos are effective in social posts. That hypothesis seems validated by this week’s confirmation of Facebook and Pinterest domination of web referrals, with the former putting heavy emphasis on images in the newsfeed and the latter a nexus for image curation. In an entirely related vote of confidence for the visual...

Friday 5 — 08.23.2013


Every Friday, find five quick links about compelling technologies, emerging trends, and interesting ideas. Source: the internet. Yahoo may be back on top: Comscore names Yahoo #1 in U.S. unique visitors, and that’s without counting Tumblr’s 133 million blogs. A little early for Marissa Mayer to proclaim, “How do you like me now?” — but I sure hope she’s...

5 tips for your post-college social media self


If you’re reading this somewhere between finishing your last college final and returning the polyester academic robe crumpled on the floor of your dorm room, you’re in the commencement process. Your brain is on emotional and practical overload: you’re simultaneously figuring out how to say goodbye to friends; planning for (or praying for!) a new internship, job, or grad school;...

LinkedIn turns 10


So, LinkedIn is turning 10. The Next Web ran this comprehensive recap of the pivotal moments in its evolution — complete with jazzy infographic and a fun look back at its clunky 2003 web design. LinkedIn’s main differentiator was being among the first user-generated content networks focused on expertise. As an early adopter (user 6818 — you can find your own member number...

Recent Blog Posts