To this erstwhile language geek, the application of technology beyond a language lab (look it up, kids) is intriguing. Mondly aims to marry language learning with virtual reality to advance immersion learning. In order to build a successful product, identify friction-killing tactics to engage and delight your users. These lessons from Amazon points to different kinds of friction, and …
Noble or lazy gas: language and perspective
Last week I was speaking to a Chinese-speaking colleague when the concept of ‘noble gas‘ came up. Initially, translation was a problem, because it turns out the Chinese phrase is ‘lazy gas’ or 惰性气体. The difference made me wonder enough to go back and check where the English phrase came from. It was translated directly from the …
Friday 5 — 11.14.2014
Beyond audience analytics and editorial review, what are some other ways to suss out how well your website content is performing? Here are seven website graders you can try today. We’re all hoping for a silver bullet for email management, but Google Inbox isn’t it. While the Material Design approach makes the app look slick, the default bundling of conversations and …
Friday 5 — 6.6.2014
LinkedIn really, really wants you to buy a premium account, and is disrupting its current paid model with a less expensive $9.99/month option. This includes new, more visual profiles, and tools to help you optimize for search. For early access, you can sign up here. Despite the growth of and improvement in speech recognition software with Siri, …
Try it: Google define
Language is always changing, but the arrival of consumer technology over the past 25 years has meant a sharp uptick in our new day-to-day jargon. Terms like modem, pager, or smartphone enter and exit the common usage with remarkable frequency. FlowingData this week pointed out how Google’s “define: <word>” feature now displays word etymology via …
The politics of spelling
What you call things clearly matters: global warming or climate change? High fructose corn syrup or corn sugar? Terrorist or freedom fighter? The knaidel/kneydl debate after the Scripps spelling bee is a reminder of the origins and implications of agreed, canonical spelling. Dara Horn writes an illuminating NYT Op-Ed about spelling as a political statement in …