There are now 3.2 billion compelling reasons to get excited about the internet of things: this week, Google acquired connected home device maker Nest for a whopping $3.2 billion in cash. In return, Google gets a jumpstart in hardware and an ace design team. Privacy concerns abound, of course. Trying to make sense of this …
.nyc enters the domain name fray
Just over a year ago, I wrote a couple of posts about generic top level domains (gTLDS) — what people were applying for, and the risks of domain expansion. Last week Mayor Mike Bloomberg announced .nyc, a top level domain the city will make available only to NYC-based businesses and residents. The theory is that a high-rent, …
Brand democracy is not brand anarchy.
Just read The Role of Brand in the Nonprofit Sector which pointed to the emerging acceptance of brand as strategic asset that goes beyond tactical fundraising tool. There’s an interesting tension between the rise of individual voices through social media, and a dated perception that messaging hierarchies mandate institutional lockstep. This is definitely a top FAQ: “why …