- “Just a Brown Hand” takes a look at the decision process behind a seemingly small detail: the skin color of the hand depicted in the new Add to Slack feature launched this week. It’s a good reminder of the normative defaults often hard coded into software we use.
- Curious about the future of tech and media? If so, this 136-slide Activate 2016 Tech and Media Outlook is definitely worth the time. A few points in particular stood out for me: the rise of messaging over “traditional” social media; the 31(!) hours a day we now have for consumption thanks to multitasking; and the difficulty of getting rich via the app store.
- Tom Davenport explains five essential principles for understanding analytics. I particularly like the point about getting close to your organization’s small, structured data, the value of which often gets lost in the endless big data hype.
- Buffer blogged this week about the sharp, year-over-year decline in social traffic to its blog. The post reviews in detail the likely suspects causing the decline, and then posits two potential solutions: paid reach and more targeted content. They’re opting for the latter, but I suspect the combination might be the answer.
- Facebook is now making public posts — all 2 trillion of them — accessible via its powerful search engine. A robust search capability gives Facebook a stronger foothold in breaking news and following live events, which has traditionally been Twitter’s turf. But let’s cut to the chase: here’s how to hide yours.
Weekend fun: So we didn’t get our hoverboards in time for #BacktotheFuture day, but we did get this insane Magic Leap video. If you’re looking for a more manageable digital achievement, you might want to try Instagram’s new Boomerang app. There are already more than 125K boomerangs in the wild — here’s one for inspiration:
Every Friday, find five, highly subjective pointers to compelling technologies, emerging trends, and interesting ideas that affect how we live and work digitally. Try out the Friday 5 archive, or sign up for a weekly email.
Last modified: October 23, 2015