Tagsoftware

COVID as catalyst for digital transformation 

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It’s both hard and easy to believe that the sentiment “Digital will become the core” still attracts a lot of attention in 2020. It’s hard to believe: Isn’t that the pivot we have all been making for more than twenty years? But it’s easy to believe when we experience interactions with enterprise companies that are mired in literal paperwork and cumbersome processes that clearly require a digital...

Translating startup-speak for the corporate buyer

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Startups salivate at the prospect of entering the enterprise — and for good reason. The enterprise is rife with legacy systems and circuitous processes that frustrate employees and hinder results — and the startup has just the perfect product to fix the problem. Too often though, the pitch to the enterprise falls flat …

Friday 5 — 9.18.2015

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A survey of >4,000 designers revealed the most commonly used design tools, from brainstorming to wireframing to project management. As a big user of different project management platforms, I found it interesting to see the fragmentation of the market. In a similarly complicated arena, Growthverse is an interactive visualization of marketing technologies, a tool for marketers who have a need...

Friday 5 — 6.12.15

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Cancel all your meetings today and read: “What is code?“ Finished with item number 1? Then turn your attention to the Nieman Lab’s elegant explanation of Apple’s news initiatives announced this week at WWDC. Here’s why we should stop designing for millennials as if they were an entirely homogeneous generation, alien to the ones that preceded it. Instead, design for...

Friday 5 — 9.20.2013

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Upworthy, a curated service providing a “steady stream of important and irresistibly shareable stuff” received another $8M. Here’s the post. Irresistible stuff of a more tangible nature remains wildly popular at Pinterest, which now claims 70M users. Unsurprisingly, Pinterest announced ads are coming in the form of promoted pins. Measurement is beginning to catch up with the way...

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