What Google knows to show you

What Google knows to show you

Google has come a long way from the user experience of “ten blue links.” Today, Google pulls in a vast amount of the information it searches, has a keener understanding of what you are looking for — and serves it up to you directly. Google’s organization of the world’s data, called ‘The Knowledge Graph,’ affects about 25% of all search queries. Google serves more and more rich data […]

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Friday 5 — 10.10.2014

Friday 5 — 10.10.2014

Google has enhanced its search results with an “In the News” box. These results include blogs and other content sites that are not traditionally indexed as news. This would explain the travesty above, where a Chelsea blog is listed related to a search for Arsenal F.C. Here’s a thoughtful recap and lessons learned from the NYTNow and soon-to-be-shuttered NYT Opinion apps. Being smart about mobile can […]

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Friday 5 — 4.4.2014

Friday 5 — 4.4.2014

A Pew report on older adults and technology use finds that more seniors are online. Today, 59% of 65+ adults are connected, compared with 53% in 2012 and only 35% back in 2008. And they’re more social: more than half of women 65+ use social networking sites, validating my theory that grandchildren photos are a critical driver for Facebook adoption. Seniors still lag notably in smartphone […]

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Friday 5 — 3.28.2014

Friday 5 — 3.28.2014

This week, Facebook acquired virtual reality purveyor Oculus Rift for $2B in cash and stock. This purchase gives the social networking company, which was only two years ago struggling to get its arms around mobile, a leg up in virtual reality hardware. What will they use it for? Gaming’s an obvious first use case, but there’s a big vision opportunity. Semil Shah penned a terrific, […]

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Friday 5 — 3.14.2014

Friday 5 — 3.14.2014

Comscore data show that users coming directly to a news site stay longer and view more pages than those coming from search and social. Users arriving via search and social drive up views, but are more difficult to convert into loyal readers. Two caveats to the study: mobile traffic is not included, and email is often improperly tagged, which causes some users to be improperly counted […]

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Friday 5 — 2.28.2014

Friday 5 — 2.28.2014

Pew released a report on the Web at 25 — and how Americans have adopted and are affected by the internet usage. A full 87% of us now use the internet, 90% have cell phones, and 58% have smartphones. And as you can see from the chart above, many report it would be very hard to give some of these behaviors up. Interesting to see […]

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On jazz hands and ad networks

On jazz hands and ad networks

Everybody is very enamored by Google’s self-driving cars, you know, Google making glasses. That’s all jazz hands. It’s a big, huge distraction. They’re an advertising network. They’re putting a 25 to 50 percent advertising tax on everything created in the world. That’s all their doing. It’s a huge ad network. They’re going to subsume all advertising into their network.   And that’s what Facebook is […]

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Grokking Google+

It’s hard to grok Google+. On the one hand, since January 2013 Google+ user numbers have made it the undisputed second largest social network. In a similar vein, Mashable just published a breathless Google+ for beginners how-to that calls it “an intriguing network for all users.” On the other hand, web traffic referrals from Google+ are down. Way down, if this recent Shareaholic report is […]

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Friday 5 — 10.18.2013

Friday 5 — 10.18.2013

Google Ngram Viewer allows you to search and plot words appearing in books from 1800-2008 — and has just rolled out some new features. The new wildcard feature allows you to find which words appear alongside others. Above, I’ve plotted which noun appears most frequently after “social network.” From about 1990 on, the answer is “analysis” as mapping social connections becomes more an established internet-era […]

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Friday 5 — 08.09.2013

Every Friday, find five quick links about compelling technologies, emerging trends, and interesting ideas. Source: the internet. Anyone who has ever clicked on a search result only to land on an article stub generated by a content farm will be glad to see this latest Google tweak. This update highlights up to three in-depth articles in the right column, pointing users toward deeper content (and perhaps directing their eyes toward the […]

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