Throughout 2011, it was clear that Google+ was mostly a male bastion. Mashable reported that if you were to throw a dart at Google+, it would be more than twice as likely to land on a man’s profile as a woman’s profile. Ensue hue and cry.

This week, the Wall Street Journal puts Google+ on ghost town watch, pointing out that users spend a mere three minutes a month on site versus six-seven hours on Facebook. Meanwhile, Pinterest is soaring, with growth driven largely by women. Think about it, guys.