Tagevent

Digital strategy, content, and cake

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What do you get when you bring together 400 folks interested in digital strategy for content and community in higher education — and add cake? ConfabEDU offered a heady mix of ideas and energy for innovative content approaches in the digital/social/mobile world. Superb keynotes from Kristina Halvorson, Dan Roam, and Karen McGrane were interspersed with terrific sessions from thoughtful...

Morning Prayers @ Memorial Church

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Today I was lucky enough to speak at the morning prayers service, a Harvard tradition since its founding in 1636 (more here). Many thanks to Jonathan Walton, who is the Pusey Minister of Harvard’s Memorial Church and the Plummer Professor of Christian Morals in the Faculty of Arts & Sciences — and a true proponent of making connections on campus and on Twitter. Good morning. My name is...

What happens in Vegas, Austin, etc. …

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What happens in Vegas, Austin, or anywhere else is bound to stay with you forever these days. Many of us now live our lives in public, and embrace social media for the benefits of community and connection and in spite of the risks of indiscretion and overdisclosure. The kids are onto this. High school students applying to college change their names on the social web: Allison King becomes that...

Highlights from #hackharvard

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The third annual #hackharvard brought together 17 teams collaborating over 10 days, attending 21 seminars, meeting with 24 mentors, and consuming an undisclosed and no doubt enormous amount of Red Bull and candy. Today’s demo day was the culmination, with a terrific keynote from Hugo Van Vuuren (serial Harvard alum and Experiment Fund partner) and deft panel moderation by Brent Grinna. But...

7 tips for digital and social event strategy

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There’s a lot of apt criticism of social media snake oil salesmen — including this terrific Onion video (embedded in a good sendup of TED). But social media does deliver news, shape opinion, and forge connections in important ways. In the forging connections department, in-person events remain vital. As much as digital platforms enable you to listen to and share ideas, the value of...

Digital delivery: CMO innovation summit

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Thanks to Margaret Molloy for Eight Digital Imperatives for CMOs, a thoughtful distillation of a panel from the CMO innovation summit in NYC last week. I liked the panel’s focus on digital delivery – there are a lot of digital theorists and issue spotters in any large organization, but this panel focused on practical approaches for successful digital experience delivery. Agree with all...

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