Crowdfunding models in media

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Small business lending statistics take no account of Kickstarter and crowdfunding; [Andrew] Sullivan’s experiment with The Dish has so startled traditional media that people are only beginning to understand how potent, powerful and perfect a model it might be – that is, when people pay something for content they value because they understand that everything costs something.

– Zachary Karabell in The Atlantic on The Kickstarter Economy How Technology Turns Us All into Bankers. Perhaps “backers” is a better term than “bankers” – the new transparency into the layers of businesses allows people to see and determine for themselves where the value lies, and put their money there.

By Perry Hewitt

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