nuzzel Tag Archive

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Friday 5 — 12.9.2016

Is Snapchat’s somewhat impenetrable experience design a feature and not a bug? Josh Elman explains the difference between intuitive design and shareable design. The latter reflects the deeply social nature of how humans learn, and capitalizes on people’s desires to learn and to teach. Just when I finally mastered NYC’s Whole Foods color-coded checkout lines, Amazon Go opened in …

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Friday 5 — 10.30.2015

In the early 90s, corporate marketing departments produced physical brand books, illustrating dos and don’ts for print, TV, signage, trade shows, etc. Fast forward a couple of decades, and the digital world requires a wide-ranging brand treatment that enables variations in volume, and concepts like stacking. See this gorgeous Netflix brand rollout for a best-in-class example. I’m a longtime …

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