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Tag: dropbox

  • Friday 5 — 4.18.2014

    Friday 5 — 4.18.2014

    1. carousel app Now that we’re all shooting more photos and videos than ever before, Dropbox is hell bent on storing them for you. Dropbox knows there’s a high switching cost for moving all your personal stuff (hassle, trust) so they’re making it easy and appealing to store and share, particularly via mobile. And yesterday Dropbox purchased iOS photo app Loom to continue the offensive.
    2. This week, Twitter took a page out of Facebook’s monetization playbook by adopting app install ads. With a heavily mobile user base, Twitter provides an appealing audience for app creators looking for new users. Here’s hoping this proven ad revenue model shores up Twitter’s languishing stock price.
    3. Hunter Walk illustrates how context matters when serving up recommendations for end users. When YouTube recommended videos to users, the interface explicitly told them why: e.g., “because you watched these puppy videos, we’re showing you this kitten.” As a result, users were less likely ignore the recommendations — and consumed more video.
    4. But what if you don’t want your online behavior tracked, for relevant video recommendations or anything else? The Atlantic cites research from Zeynep Tufekci on emerging user behaviors, from passive-aggressive subtweeting to active hatelinking, that regular people are adopting to remain invisible to the algorithms that track online behavior.
    5. Also filed under “what your social networks now know about you,” Facebook has launched Nearby Friends, a way for you to find out who’s close by. The technology is based on Glancee, a startup Facebook acquired back in 2012. Needless to say, early messaging is all about user control and privacy settings.

    Weekend fun: Done right, Vine videos are a glorious, six-second art form. Here are this year’s winners from the Tribeca Film Festival, with my favorite Wrap Dancer winning the animation category.

    Every Friday, find five, highly subjective links about compelling technologies, emerging trends, and interesting ideas that affect how we live and work digitally.

  • Friday 5 — 3.14.2014

    Friday 5 — 3.14.2014

    1. social referralsComscore data show that users coming directly to a news site stay longer and view more pages than those coming from search and social. Users arriving via search and social drive up views, but are more difficult to convert into loyal readers. Two caveats to the study: mobile traffic is not included, and email is often improperly tagged, which causes some users to be improperly counted as “direct.”
    2. Tony Haile, CEO of realtime analytics product Chartbeat, will convince you: what you think you know about the web is wrong. Saddled with a web measured by the click, we’re now trying to better understand user behavior while interacting with a site. Among the more compelling observations: if a site can hold visitors’ attention for three minutes, they are twice as likely to return than if you hold them for only one minute.
    3. The Web turned 25 this week, kicking off a flurry of pieces reflecting on the internet era. Here’s a brief timeline from Fast Company. Fun fact: When web creator Tim Berners-Lee was asked to name one thing he never envisioned the web being used for, his reply was “kittens.”
    4. It’s astonishing to think that a gigabyte of hard drive would have cost you about $190,000 dollars back in 1980. In a move designed to compete with rival Dropbox, Google Drive is now offering 100GB storage for only $1.99/month.
    5. Sadly, the money you just saved on storage will now be spent on Amazon Prime membership, which just rose from $79 to $99/year. Prime was a genius feature — the ultimate gateway drug for online impulse buying. I guess those drones aren’t going to pay for themselves.

    Weekend fun: According to a recent report on millennials, 55% of them say they’ve shot and shared a selfie, versus 24% of Gen X, and of 9% of boomers. Bucking the trend, this former Secretary of State beats Ellen’s product placement hands down.

    Every Friday, find five, highly subjective links about compelling technologies, emerging trends, and interesting ideas that affect how we live and work digitally.