20% of browser-based (not an app) sports content viewed during the NCAA has been on a smartphone or tablet, according to Comscore. I’ve been thinking a lot about the second-screen effect, and how watching a show on a large screen TV is now often accompanied by engaging via a hashtag on Twitter or a viewing …
Rusbridger on open journalism
How can we harness this digital revolution we’re living through to provide a better account of the world around us? Alan Rusbridger, editor of The Guardian speaking last night on open journalism at the 2012 Goldsmith Awards. See also their contemporary take on the Three Little Pigs…
Content & design practices from HBO Go
AllThingsD interviewed Allison Moore, SVP digital platforms at HBO. HBO Go is one of my favorite apps, and provides, just as she describes “an incredible digital experience for our customers…just like they have with our content…wherever consumers expect us to be.” The “wherever they expect us to be” part is pretty impressive, with existing or …
Everything is a remix
We live in an age with daunting problems. We need the best ideas possible, we need them now, we need them to spread fast. The common good is a meme that was overwhelmed by intellectual property. It needs to spread again. If the meme prospers, our laws, our norms, our society, they all transform. That’s …
Brand democracy is not brand anarchy.
Just read The Role of Brand in the Nonprofit Sector which pointed to the emerging acceptance of brand as strategic asset that goes beyond tactical fundraising tool. There’s an interesting tension between the rise of individual voices through social media, and a dated perception that messaging hierarchies mandate institutional lockstep. This is definitely a top FAQ: “why …
Welcome to the age of big data
It’s a revolution,” says Gary King, director of Harvard’s Institute for Quantitative Social Science. “We’re really just getting under way. But the march of quantification, made possible by enormous new sources of data, will sweep through academia, business and government. There is no area that is going to be untouched. – New York Times on big data