Friday 5 — 3.10.2017

Friday 5 — 3.10.2017

Luxury brands have not been early internet adopters — I can recall 1999 meetings with Neiman Marcus execs highly skeptical of the taint of technology. Today, brands are online en masse. Some craft a unique approach to user experience, while others contemplate direct sales via WhatsApp. There’s been endless analysis of the Snap IPO and its non-voting shares this past week. Employees, like Evan Spiegel, got (paper) rich, and DJ Khaled […]

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Friday 5 — 3.3.2017

Friday 5 — 3.3.2017

Having lived through 1990s website with visit counting tickertapes and dancing babies, and then the 2000s with endless moving carousels, I’m skeptical of movement for movement’s sake. But Nick Babich explains three valid use cases for animation in mobile user interface design. If your email open rates are flagging, consider using emojis. New research finds that adding emojis to subject lines can boost email open rates 85%. A […]

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Friday 5 — 1.6.2017

Friday 5 — 1.6.2017

Paul Ford gave online donations to 33 charities, and you won’t believe what happened next. Actually, you would — he found a number of opportunities to improve the user experience in online giving. The headlines remind us that artificial intelligence is coming, and we’re all at risk of losing our jobs to the machines. Consider these four factors when assessing the impact of AI on design jobs. Even […]

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Friday 5 — 12.23.2016

Friday 5 — 12.23.2016

Do you have 49 other people you’d like to video chat with over the holidays? Facebook Messenger can help you out, with up to six people streamed simultaneously, and up to 50 in a carousel-style display. Remember the good old days when digital experience meant only an html webpage? Scott Brinker explains how digital proliferation — from chatbots to augmented reality to wearables — transforms the role of […]

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Friday 5 — 12.16.2016

Friday 5 — 12.16.2016

Google released its 2016 year in search, with a pretty nifty user experience. Pokémon Go was the top term globally, but you can explore by type of search as well as other facets like geography and volume. Handy eye candy as the search engine comes under fire for some terrible fake news results. This week in live video: now you can video call on Slack, […]

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Friday 5 — 12.2.2016

Friday 5 — 12.2.2016

Thanks to the 200+ readers who filled in the survey. Great feedback on areas of digital to cover, and I am equally impressed that the most common write-in entry was for NYC food and drink recommendations — see below. Your experience of email is starting to look a lot like your experience of the web. Animation and interactivity are providing rich new email functionality for communications ranging from […]

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Friday 5 — 11.18.2016

Friday 5 — 11.18.2016

A Steam account and an HTC Vive headset will get you free access to Google Earth in virtual reality. Try out the experience on your laptop with locations like the Hoover Dam and Hong Kong Stadium at Google Earth VR. As someone who has stayed up far too late writing marketing copy for an app release, I’ll vouch for the value of this comprehensive app launch checklist. Pew’s latest […]

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Friday 5 — 11.11.2016

Friday 5 — 11.11.2016

Gmail just got way faster (and prettier) on your iPhone with their new app release. Download for features like the critical undo send, a better swiping experience, and spell-corrected search. A great push notification is three things: timely, personal, and actionable. Apps are competing for our attention, and push notifications are a means to a touchpoint even outside time in-app. Read these best practices for savvy push notifications, […]

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Friday 5 — 10.28.2016

Friday 5 — 10.28.2016

The microcopy in a user interface — the words that go on the buttons, appear in error messages, and guide you through wizards — is too often neglected or left for the developer to fill in. Nick Babich provides guidance on effective writing for your user interface. No more shopping for snake oil: the best search engine optimization comes from investing in great content and framing SEO […]

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Friday 5 — 10.7.2016

Friday 5 — 10.7.2016

Chatbots still have a long way to go, but Duolingo has identified a great application: bots for language learning. You might be embarrassed to try a new French word with a colleague, but a robot won’t judge. Not yet, anyway.  A recent release of the Facebook Messenger app has enabled end-to-end encryption, which is a fancy way of saying that the messages are indecipherable en route and […]

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